Now a household name, TAG Heuer has been seen on my athletes including Tiger Woods, Jeff Gordon, and Maria Sharapova. TAG Heuer is arguably the best sports watch you can find at a great value. Many of the models produced by TAG contain quartz movements, and require very little maintenance.

A watch making company was founded in 1860 by Edouard Heuer, and patented the first crown winding mechanism for pocket watches in 1869. Edouard Heuer's company had many achievements over the 20th century including the world's first automatic chronograph, which spawned the production of the Autavia, Carrera, and Monaco.

TAG Heuer was formed when TAG (Techniques d'Avant Garde) acquired Heuer in 1985. Some of the company's most popular models include: Formula 1, Link, Carrera, Monaco, and Grand Carrera.